Where your competition is in South Carolina
The largest concentrations of flooring companies in our South Carolina data are in Greenville, Myrtle Beach, Greer, Goose Creek, Rock Hill, Sumter, Bluffton and Taylors. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Greenville.
The map pack in South Carolina
The map pack is a three-slot race, and in South Carolina it is won by review count and recency far more than by rating: 85.7% of South Carolina flooring companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 41 reviews and the 90th is 101. Those are the numbers to plan around, not the median.
The website gap in South Carolina
A website is the clearest marker of a flooring company that is going to compete for the map pack, and 17.2% of flooring companies in South Carolina do not have one linked. Across the country the median review count with a site is 17, without one 3. If your shop is in the 17.2%, start there.
How South Carolina compares
Of the 47 states in our data, South Carolina ranks 25th for the number of flooring companies, 22nd for median review count, and 30th for the share with no website. The review bar sits in the middle of the pack.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| South Carolina | 87 | 14 | 17.2% |
| Alabama | 73 | 7 | 32.9% |
| Delaware | 30 | 12.5 | 13.3% |
| Florida | 391 | 20 | 14.3% |
| Georgia | 179 | 16 | 15.6% |
| Kentucky | 74 | 9.5 | 27% |
| Maryland | 130 | 15 | 18.5% |
| Mississippi | 42 | 3 | 38.1% |
| North Carolina | 177 | 22 | 17.5% |
What to do first in South Carolina
- Set a review velocity. One review per job day, asked at the door, moves a 14-review shop past the South Carolina 75th percentile (41) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where South Carolina customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 14 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.